Why consumers should have the choice of time-based electricity prices

August 6, 2012 at 6:58 pm

According to many surveys, 40-80% of consumers want the choice of time-based pricing. Why? It gives them the option to avoid paying high peak-hour prices for electricity.

Without this rate option, every customer must pay for on-peak power — whether they use, or want to (or not).

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Entry filed under: consumer benefits, dynamic pricing, pricing, Utilities.

CPUC says California is meeting and exceeding renewables target 5 million households save by letting utilities control their air conditioners


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